Register NOW! Advanced Marina Management Course (AMM) Charleston, SC
Advanced Marina Management Course
March 25-30, 2012
Charleston Harbor Resort and Marina
Charleston, SC
The Advanced Marina Managers (AMM) program is a profit-management training course designed for senior marina professionals. Through small groups, interactive workshops, and specific case studies, the AMM course examines such topics as: (course agenda)
Profit-center management/Capital Budgeting
Regulations and permitting
Marina reconstruction and retrofit
Marina law/risk management and loss control (individual contract review)
Improving the quality and value of services
Policy and procedure manuals
Business strategy
Marketing and Promotion
Strategic Planning
The core to this program is a case study in which students are set into groups and tasked with redesigning an actual marina, which has been pre-selected as the case study site. Students are then required to present their redesign in front of a panel of industry leaders.
The AMM offers its graduates:
National and international business perspective on management issues
Long-term network of international contacts to rely on in the future
Answers and new solutions to traditional management challenges
Long-lasting network of contacts in the industry - a major benefit for years to come New perspective and fresh approach to management.
COURSE PREREQUISITES:
Successful completion of the Intermediate Marina Management Course (IMM)
At least three years experience as a Senior Marina Manager
Manage a marina of 100 or more berths and at least $1.0 million in gross revenues
Responsible for the operations, administration, and financial performance of the marina (and boatyard if applicable).
Limit: 18 students.
*You must be an AMI member to attend, or receive written permission.
To register & for more information:
www.marinaassociation.org
